<aside> <img src="/icons/exclamation-mark_gray.svg" alt="/icons/exclamation-mark_gray.svg" width="40px" /> “But wait! I have more to say that can’t be fit in 10 slides!”

We hear this a lot. If there is information you feel you have to communicate, add it to an appendix after your core slides.

Below are a few common slides you can include in an appendix:

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Testimonials

Why do your customers love your product? Do you have any high-profile customers? Are they willing to speak to potential investors? This is a great way to highlight the selling points and benefits of the product in a way that feels organic.


Why you shouldn’t fund us

This is a bold slide, but very powerful if done correctly. In this slide, you communicate your greatest weaknesses. But more importantly, you communicate your strategy for overcoming that weakness. If you repeatedly get the same pushback from investors, you can preempt those concerns in this slide. Pointing out your shortcomings instills trust and conveys a refreshing amount of self-awareness.


More detailed financials

If investors drill down into your financials (burn rate, projections, overhead, etc.), it may be helpful to include a slide with more details about your financials.


Frequently asked questions

As you meet with investors, certain questions will come up repeatedly. It is helpful to address the most-asked questions in a FAQ slide in your appendix.


<aside> <img src="/icons/arrow-up-basic_gray.svg" alt="/icons/arrow-up-basic_gray.svg" width="40px" /> The above slides are optional, and by no means exhaustive. The appendix is your opportunity to convey any additional information you didn’t get a chance to cover in the core slides.

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<aside> <img src="/icons/compose_blue.svg" alt="/icons/compose_blue.svg" width="40px" /> Now it’s time to internalize this.


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